Tag Archives makeup

10 Do’s & Don’t of Wearing Makeup


“My name is Devi-Ann Rampersad (rather be called Devi) and I’m a marketing management student from Brooklyn, NY. Expression of emotion was what inspired me to tap into makeup. I’ve always loved it. But around the ages of 12 or 13 was when I really started going hard at trying to perfect it. I was the only one in the 7th grade coming to school worrying about how my makeup looked, and a lot of the times I got made fun of for that. I learned to do makeup by watching various beauty influencers on YouTube and recreating their looks. Yup! YOUTUBE!! I spent a majority of my time doing that even when I had nothing to do, so thats how I’ve learned. I continue to do makeup because it is something I really love. It’s a form of art, and I am an artist. Making people of all shapes, colors, and sizes is what inspires me to continue.”


  1. SKIN PREP! 

Protect your skin by prepping with a base. Always create a barrier between your bare skin & your makeup for protection. Skin prep is so important; moisturizer, eye cream, and maybe even a serum/facial oil is all you need to protect your skin while having a nice moisturized base!


Primer is so necessary when it comes to beating a face! Whether it’s a natural or full glam; adding a primer with your skin prep is what’s REALLY going to keep that make up lasting all day long. There’s tons of primers that all do different things. Find out what kind of primer your skin desires, incorporate it into your skin prep routine & watch that makeup last all day!


Lashes are something that complete almost every eye look! All you need to do is apply a strip of lash glue, let it dry for about 3 minutes, hold your mirror below your face, look down & place your lashes right in the middle of your lid. Fix the corners to your desire. Looking down into your mirror is KEY!


Ever confused on where/how to contour? Take the handle of your brush, place the tip at the top of your ear, & hold the handle along side your face to help you vision where you should place your contour! Picking up product with your brush, tapping off the excess, & swirling the product in an upward angled motion will help you get the perfect chiseled cheekbone.


Priming your eyelids is necessary if you ever want to make those shadows pop. It’ll also help your shadow last all day long and prevent creasing, while covering up any veins or discoloration on your eyelids. This helps to give you a nice camouflaged base! Concealer can be used as an eyeshadow primer as well!



When doing contour and highlight, one thing people tend to do is place their concealer directly underneath the bottom lash line. That’s the last thing you want to do in order to prevent creasing. Place your concealer half an inch under the eye; you’re going to blend upwards anyway!


Every female wants to create the perfect winged liner. If you have the patience for tape, make use of it. Otherwise never pull on the eye to get a valid winged liner. Try placing your pinky finger on your cheekbone to keep your hand steady, then drawing your wing. Start from the middle, bring the wing outward, & fill it in.


To each is own, but doing your eyebrows & eyeshadow looks prior to foundation will help a lot! It will help prevent fall out in your foundation, which will save much more time. Focusing on the eyes first will help your beat face come out flawlessly!


In some cases, people believe that their skin is oily, so they tend to skip the moisturizing step in their makeup or daily skincare routine. Some use nothing on their face prior to makeup; but you should NEVER skip moisturizer. This can cause dehydration in the skin which can cause the skin to produce more oil & dirt buildup.


It sounds crazy but yes, lots of girls do it. Never go to sleep with your makeup on ladies! Using a makeup remover in the form or a balm/oil can help calm & hydrate the skin, while gently removing makeup & cleansing pores.

Courtesy of GLAM by Devi

Crayola Now Has A Line Of Gender-Fluid Makeup

By Posted on 58 1 m read

I’m not making this up: Crayola is making makeup.

Yep, in a partnership with young adult retail brand ASOS, Crayola now has a line of 58 vegan and cruelty-free beauty products, which includes  includes 58 colorful products that come in a whopping 95 shades, including shimmering highlighters, neon mascaras, and an array of face crayons — which look super similar to Crayola’s actual crayons, but these are probably better for your skin than pigmented paraffin.

Elle notes the collection is “gender fluid,” citing a press release about the line from ASOS. They also note that both men and women are shown wearing the product in the campaign’s photos.

And no, you can’t just use real crayons as makeup. They’re not “designed, tested, or approved” for that purpose, according to the crayon giant’s website.

MAC Cosmetics & Nicola Formichetti Team Up For Makeup Collab

By Posted on 51 1 m read

Beauty lovers, we’ve got some exciting news for you!

If you love MAC Cosmetics and Nicola Formichetti, you’ll soon be able to enjoy two for one as the cosmetic company and style icon have teamed up to bring you MAC x Nicopanda. The makeup collaboration, which comes in the packaging of Nicopanda’s adorable signature bear head, features lip glosses, matte lipsticks, makeup brushes, eyeshadow palettes, and more.

During a recent interview with Teen Vogue, Nicola dished on why he decided to tap into the beauty world, stating “Nicopanda is about youth — the new generation. The brand is always about trying new things, sharing and creating new ideas, so I wanted to tackle the beauty world with Nicopanda. A cosmetics collaboration with MAC is a natural partnership.”

He also states that this is not his first time working with MAC Cosmetics as they have colloborated on campaigns and projects in the past, including Lady Gaga’s Viva Glam campaign. He adds, “They have always been very supportive of me and my creativity. It was a natural progression to create product together with Nicopanda. They are like family, and we really trust each other.”

MAC x Nicopanda launches April 5th on MacCosmetics.com and in MAC stores and Macy’s on April 11th!

Aja Naomi King Joins The L’Oréal Paris Family

Aja Naoimi King, a rising actress in television and film joins the L’Oréal Paris family as their newest celebrity correspondant.  King who currently stars in ABC’s ‘How To Get Away With Murder’ will lead digital, print and television advertising campaigns for not only cosmetics but also hair and skincare.


King, excited about her new career move with L’Oréal has her mom to thank for her love of beauty and cosmetics and can remember watching her mother’s beauty routine in her youth.

“Growing up, I watched my mom apply her makeup in the morning and wanted so badly to be part of that daily ritual with her. Seeing how much she enjoyed putting makeup on, including her go-to L’Oréal Paris Colour Riche Lipcolour, inspired me to love makeup as much as she did,” says King.

King’s first campaign will be for True Match Lumi Glow, a new collection that aims to create an effortless glow for consumers, including glow boosting drops, and bronzers.  Aja Naomi King will also serve as a presenter at the L’Oréal Paris Women of Worth celebration, an annual event celebrating the inspirational lives of 10 women making a difference in their communities.


Aja Naoimi King’s enthusiam is reciprocated by L’Oréal.

“In welcoming Aja to the L’Oréal Paris family, we are thrilled to strengthen our diverse roster of spokeswomen and further connect with a younger generation of consumers…Aja has openly and powerfully shared her journey to overcoming feelings of self-doubt and as such, inspires others to embrace their own beauty and self-worth. She is incredibly talented, accomplished and most importantly, fully understands and embraces our brand philosophy of ‘Because You’re Worth It'” says Tim Coolican, President, L’Oréal Paris USA.





Everything A Black Woman Needs To Know About These Multi-Colored L.A. Girl Concealers

By Posted on 61 3 m read

We love a good face beat and we’d like to think that a face isn’t fully snatched until concealer is applied and used properly. Makeup company, L.A. Girl has been providing makeup lovers with very affordable concealer in an array of colors for years. Their brand is so accessible from the local beauty supply store to the local drug store. These products are not hard to find and have proven to be one of the best go-to concealers for all skin tones (including us HONEY).

You may have seen these multi-colored concealers and wondered what on earth do people use these for?!  We know that selecting makeup for a black woman hasn’t always been the easiest of tasks. Some of us feel as though anything colorful would make us look like a “clown” if not done correctly. Makeup artists everywhere talk about how the everyday black woman tends to stray away from colorful beauty products without the knowledge of what they can do for them simply because of this stigmatized issue.

With that being said if you happened to pass up L.A.’s LA Girl Pro Conceal HD High Definition Concealer & Corrector because the bright multi-colors threw you off, you’re in for a surprise (& you’re not alone)! These colorful gifts from up above are concealer color correctors. Concealer color correctors are designed to hide skin imperfections like redness, sallowness, and general discoloration. They’re particularly good for anyone with dark circles, scars, dark spots, and hyperpigmentation. If you weren’t hip to this idea already we’ve got all of our beginner’s covered thanks to some helpful gems that we found via twitter. Thank you, Kay (@yarmsforeal) for always dropping dope makeup gems. Here is everything a black woman needs to know about the multi-colored L.A. Girl Color Correcting Concealers:

Tip 1: Use this guide to figure out exactly what color you need for your target area and skin tone.

Tip 2: Orange is for correcting dark spots on darker skin tones and peach is for correcting dark marks on lighter skin tones. Make sure you know the difference between orange and peach girlfriend!

Tip 3: Apply very thin layers. Applying too much may cause the corrector to show through tour foundation and then you’ll really have a problem (YIKES).

Tip 4: You will not see the correctors cover the marks immediately so don’t look for that to happen. The product will simply offset coloring under your foundation.

Tip 5: Moisturize and apply primer before color corrector.

Tip 6: Apply colorful corrector before your normal concealer. Concealing after correcting makes the marks appear much better than if you were to apply your foundation right on top of your corrector.

Tip 7: If you don’t have any spots that truly need correcting, do not use these color correctors. They are meant to be used on blemishes with a heavy appearance. Use a regular concealer for smaller and less noticeable blemishes.

Tip 8: Don’t smear the colors all over your face. Brushing the colors all over your face will move the pigments into the wrong areas and have you looking a whole hot mess.

Youtube, Twitter, & IG are a beginner makeup guru’s best friend, you’ve gotta start somewhere if you want to be about that “beat face” life. Most importantly, always remember that you make the makeup, the makeup does not make you. Now go out there and SLAY honey.


Burn Victim Shares Makeup Tutorial With A Powerful Message

When Shalom Nchom was 9 years old, an accident involving frying oil left her with severe burns on her face, neck and shoulders.

Since then, the young lady has been showing her YouTube subscribers how to use makeup to hide scars and acne.

However, in a recent “Power of Makeup” tutorial video the vlogger demonstrates how important self-love is and whether you find it through wearing makeup or not.

Throughout the tutorial, she puts makeup on half her face, leaving the other half, and her burns, exposed, as Nchom invites her viewers to see the difference but not to assume one is better than the other.

In the beginning of the video, she explains “[The power of makeup challenge] is where you do half your face and then half your face you don’t do anything to it. So you can see how makeup can actually make a difference. And the other thing is showing you can love yourself either way, makeup or no makeup.

Watch Shalom Nchom’s powerful message below.

Look Fab for a Girls Night Out

By Posted on 58 3 m read

All women enjoy a night on the town filled with cocktails and laughter along with their girls. We know that we like to “keep it cute” as we sip and mingle, so we make sure that we look good from head to toe. However, for ladies that are not makeup gurus, they can feel a little bummed whenever they want to turn it up a notch but don’t know how. Below you will find four basic makeup tips that will keep you from looking like the ultimate plain Jane but still basic enough for the naturalistas who are comfortable with keeping it simple. The best part is that this look will only take about 5 minutes once you have it down!