Shonda Rhimes continues to make big moves! The television producer is set to help of one of the top beauty brands in the industry, as she just inked a major deal with Dove.
Dove recently announced that the company has selected Rhimes as the creative director for Dove’s new production company, Real Beauty productions.
According to the company press release, the sole purpose of the partnership with Rhimes is to further showcase women’s beauty in media and culture. Dove stated that Rhimes was an ideal fit because she is a pioneer in celebrating diverse and inclusive beauty on screen.
In a statement regarding the new business endeavor, Rhimes said “I have always told stories to show us who we really are – our real human truths. The way women are depicted on our screens – big and small – must be challenged. I am personally eager to see the real and unexpected stories women will share with us.”
Congratulations Shonda, we can’t wait to see your magic!