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Serena Williams Partners With Bumble Fund To Invest In Female Founders of Color

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Serena Williams is a force to be reckoned with on and off the court. The 37-year-old tennis superstar was appointed to join Poshmark’s board of directors last month. Now, Williams wants to zero in on investing in female founders of color as she has joined Austin-based startup company, Bumble Fund.

According to Black Enterprise, Bumble Fund was launched by CEO of Bumble Whitney Wolfe Herd to invest in early-stage ventures focused primarily on businesses founded and led by women of color and those from underrepresented groups. Wolfe Herd says working with Williams has been a dream of hers since the company’s launch.


“Partnering with Serena Williams has been a dream of mine since we launched Bumble as she is one of the most inspiring women in history and a shining example of someone making the first move in all facets of her life,” she said in a statement. “She is the epitome of strength, integrity, kindness, empowerment, and everything Bumble stands for.”

While Bumble Fund will not be able to fund every business, they want to ensure that all ideas are supported and provided with the necessary tools for growth and success, so they’ve invested in and partnered with Artificial Intelligence (AI) powered platform Alice to provide entrepreneurs with a community, access to experts, how-to guides, and more.

Click here to sign up for the Bumble Fund Community on Alice to learn more and apply. You’ll be able to collaborate with other members, check out relevant resources, and stay up to date with the latest Bumble Fund news.

According to a press release, Serena Williams will also serve as a global adviser to Bumble. She says their partnership will help create a place for women of color to grow personally and professionally.


“I’ve learned how impactful one woman’s voice can be when given a platform to speak and be heard. I am passionate about building on this progress and opening doors for women of all backgrounds, especially women of color, to share their message and trust in their potential to accomplish great things,” Serena Williams said in a statement. “By joining forces with the Bumble Fund, we will continue amplifying female entrepreneurs and creating a place for them to personally and professionally champion their growth.”


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