In a nation where the obesity rate is steadily rising, studies show action needs to be taken. There have been numerous organizations created dedicated towards halting this epidemic and changing lives. Pretty Girls Sweat happens to be one of these empowering organizations.
When President Obama took office, First Lady Michelle Obama launched Let’s Move, a campaign designed to raise a healthier generation of kids. In support of this campaign, Aeisha DeVore Branch started the Pretty Girls Sweat movement that encourages high school and college ladies to create healthier lifestyles through non-traditional workouts, group activities, and recipes.
Since its’ inception, Pretty Girls Sweat has partnered with celebrities such as Angela Simmons, Elle Varner, Melanie Fiona, Keri Hilson, Adrienne Bailon and many more to encourage ladies to get of the couch and get on the move.