Black Panther has become a global sensation. The superhero film has earned $404 million at the box office and the number continues to climb. The film’s excitement feuled by multi-cultural, primarily black cast and sci-fi tale of an advanced, never colonized African nation has pushed the #BlackPantherChallenge where funds were raised to send children to see the film.
Lupita Nyong’o has joined in on the efforts. Nyong’o stars as Nakia in the Marvel film decided to give back to her parents’ home country Kenya by sending 600 children to see her and her co-stars excel on the big screen.
View this post on Instagram
I joined the #BlackPantherChallenge and sponsored 600 schoolchildren to watch the film in Kisumu, Kenya with my mother's help. I wanted kids from my hometown to see the positive images reflected in the film and superheroes that they can relate to on the big screen. No matter where you live, you can help make this happen for more children who can't afford to see the movie. Information for various GoFundMe campaigns is in my link in bio.
The #BlackPantherChallenge created by Frederick Joseph aimed to “provide an opportunity for young people to see themselves in a story.”
To me, representation is one of the most important things that there is,” Joseph told BuzzFeed News during a discussion about what prompted him to begin the the work he’s doing for children. When I was growing up, the archetype, the stereotypes in the media of black people were typically negative, or if they weren’t negative, we had to exist in this realm of athletics or in this realm of, like, our historical figures, but when does that lend to other experiences?” says Joseph to Buzzfeed.