Social media giant, and leader of the photo sharing movement, Instagram has recently added a new feature to their wildly popular mobile app.
After the release and rise in popularity of newcomer Vine, Instagram has decided to add video sharing to their list of features. Announced today on their blog, Instagram outlines that users will now be able to share up to 15 seconds of video to their respective tinelines. In addition to the 9 more seconds than Vine, you will also be able to use 13 all NEW, video-specific filters for your posts, and because of their platform’s already existing integration you’ll still be able to share to Facebook, Twitter, Tumblr, Email, FLickr and Foursquare.
Another feature that’s in the new Instagram that’s lacking from Vine is the cinema feature. If you own an iPhone 4s or 5, you’ll be able to take videos with the help of a built in stabilizer to keep from making your videos too shaky and distracting!
Very strategic move by Instagram who’s clearly looking to keep a choke hold on the competition; a few questions are now raised though. Will Instagram users accept or reject the new feature? How will Vine compete or will they even have to? I’m sure all of these will be answered but in the meantime check out the demo video for the new Insta below and you can download the updated version from your app store/marketplace now!