Meet Amber Ravenel, she is trying to tackle the issues of representation and diversity in the holiday season. She is the founder of the Black Santa App. Black Santa, released by The Ravenel Agency, allows users to receive a video message directly from Santa. This is ideal for children who are unable to see Santa in person or may need some more time with Mr. Claus. It’s the perfect way to get into the Christmas spirit and entertain loved ones.
The long overdue idea to create a diverse Santa Claus video app is the brainchild of The Ravenel Agency CEO, Amber Ravenel, after her niece refused to believe that Santa could look like her. “This is so exciting,” she mentioned. “When I grew up there was only one type of Santa, and no matter where I went they always looked the same. Not one looked like me or anyone in my family. As our society becomes more and more diverse, I think it’s crucial that there is diversity and inclusion in all aspects of life, the tech tools we use and that should include Santa Claus as well.”
The Ravenel Agency has plans to include different genders in addition to more ethnic groups in the very near future. The message is prerecorded and encourages children to be good for the holidays. It is now available on the iTunes store for $2.99.
To learn more about the Black Santa app, or to download visit